Marking the launch of this year’s E2E Tech100 track, we spent 100 seconds with three entrepreneurial UK businesses excelling in the tech space. Peter Yeung is Chief Information Officer and Global Data Protection Officer of Optimizely, a Digital Experience Platform (DXP) provider, whose Optimizely One platform is an industry-first operating system for marketers, powering every phase of the marketing lifecycle through a single, AI-accelerated workflow. Launched 30 years ago, as a 100-person company based out of Stockholm Optimizely is now a multinational company with 1,600 employees across 20 offices.